MIKE MOORE
 Resume Work History CBS Radio Atlanta (WAOK/ WVEE) Atlanta, GA February 2014-Present Morning Drive News Anchor Connecticut School of Broadcasting Atlanta, GA 2013- Present Anchoring and Field Reporting Instructor WGCL – Meredith Broadcasting/CBS Affiliate Atlanta, GA 2005 – 2009 Weekend News Anchor & Reporter WVTM – General Electric/NBC O&O Birmingham, AL 1995 – 2005 Primary Anchor KTVK - Media America Phoenix, AZ 1990 - 1995 Weekday Morning & Noon Anchor Education MANHATTAN NEW YORK COMMUNITY COLLEGE NEW YORK, NEW YORK Communications, Voice, Speech, Public Speaking Training & Commercial Promotional Production Business Computer & Communications Skills Skilled in Microsoft Office Suite: Word, Excel, Power Point, and Outlook. Also proficient in Pro Tools editing software and Adobe Suites audio editing software. An experienced writer and public speaker. Professional Experience Media & Communications Online marketing experience; using social media/social networking strategies, created and developed ads, marketing campaigns and management to drive return on investment. Experience working with mass media, writing for blogs, and blog radio, and narrating websites and interactive media materials to drive consumer and increase company image and brand. Trained and developed professional athletes for interviews and public speaking engagements. Public Relations & Journalism Prepared background information for interviews on air and handled the tasks of maintaining and developing media relationships, finding local news and stories. Research, pitched, and developed news worth story lines, successfully for 20 years. Wrote press releases for Travis Spruill (Candidate for State Senate Seat), resulting in endorsements and fund raising opportunities. Experience writing in Associate Press style, write, edit, and developed various communication materials for print and social/electronic media, e-newsletters, brochures. Marketing & Development Executed public relations and marketing plans, develop strategic plans for cultivating and expanding new and existing business outlets. Manage responses for development-related media inquiries, surveys and corporate communication requests by providing general information, partnership details, financial and fundraising data, and photos; selecting appropriate subject matter experts; and arranging media interviews. Developed public relations and marketing plans for Ant Hill Inc. resulting in expansion of brand awareness and logo through national media press releases, email blasts campaigns, created online marketing products through social media outlets which increased venue oriented sales by 60% through marketing developments of live theater events. Increased revenue of Sales and Marketing of New Business for Stone Mountain Park a Georgia Corporation, Food and Beverages departments by 8% and 11% respectively. This was accomplished through Presentation skills, Communication skills and Business Writing Development Seminars. REFERENCES AVAILABLE UPON REQUEST